Press Releases

MPTV AND HUNGER TASK FORCE JOIN FORCES TO GET KIDS EXCITED ABOUT LEARNING IN TIME FOR SCHOOL

August 7, 2014


During summer break, children can lose up to two months of learning in math and reading, and for children who don't have access to books and learning materials, the "summer slide" is worse. In an effort to recoup some of this learning loss and get kids back in the learning groove for the upcoming school year, Milwaukee Public Television (MPTV) and Hunger Task Force have partnered together to distribute math and reading activity books to underserved children throughout Milwaukee County.

On Wednesday, August 13 at noon, MPTV will distribute books at the Hunger Task Force meal site located at Columbia Park, 1354 W. Columbia Street. In the summer months, Hunger Task Force provides nearly 1 million meals to children in high-poverty areas throughout Milwaukee County. Summer is the peak time for childhood hunger because low-income kids lose access to school meal programs

"Hunger Task Force is thankful to Milwaukee Public Television for this contribution of books. Children who read during the summer return to school ready to learn. Sharing books and meals on the playgrounds is a great way to help our community's children," said Sherrie Tussler, Executive Director of Hunger Task Force.

MPTV and Hunger Task Force will also distribute books at other meal sites throughout August, including Burnham Park, Rogers Street Academy, Woodlands Housing and HeartLove Place. Through a partnership with PBS KIDS, MPTV has 500 activity books to distribute to underserved children in its viewing area. These books have been donated by Carson-Dellosa Publishing, which has granted PBS Kids 15,000 books to distribute nationally.

"At MPTV, we offer broadcast, online, and community engagement activities for kids all year long, but the summer is a surprisingly critical time for them. We're so pleased to partner with Hunger Task Force to distribute these books which can make a difference in children's learning readiness when they return to school in the fall," said MPTV General Manager Ellis Bromberg.

About MPTV
Milwaukee Public Television (MPTV) is southeastern Wisconsin's premier non-commercial media organization. MPTV consists of two high-definition television stations, WMVS and WMVT, and seven additional digital television services. The MPTV stations are the area's only over-the-air source for PBS and other national public television programs, and also offer a diverse schedule of their own award-winning local series and specials. The stations are watched by over 644,300 viewers each week throughout southeastern Wisconsin and northern Illinois. For more information, visit www.mptv.org.

About HUNGER TASK FORCE
Hunger Task Force is Milwaukee's Free & Local food bank. Hunger Task Force believes that every person has a right to adequate food obtained with dignity. Hunger Task Force works to prevent hunger and malnutrition by providing food to people in need today and by promoting social policies to achieve a hunger free community tomorrow. For more information, visit www.hungertaskforce.org.

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Contact:
Erin Eaton, Publicist
E: eatones@matc.edu
P: (414) 297-8229

Scott Marshall, Director of Development
E: scott@hungertaskforce.org
P: (414) 238-6474