Press Releases

MPTV Community Cinema Previews "Revenge of the Electric Car"

February 22, 2012

MILWAUKEE, Wis., Feb. 22, 2012 - Milwaukee Public Television will hold a free preview of an Independent Lens production, REVENGE OF THE ELECTRIC CAR, on Thursday, March 1st, 2012 at 6:30 p.m. REVENGE OF THE ELECTRIC CAR will air in April 2012 on MPTV 10.1 HD.

Director Chris Paine goes behind-the-scenes to chronicle the story of the global resurgence of electric cars. The journey takes viewers to GM, Nissan, the Silicon Valley start-up Tesla Motors, and do-it-yourselfer Greg "Gadget" Abbott's garage. Without using a single drop of foreign oil, this new generation of car is America's future: fast, furious, and cleaner than ever.

REVENGE OF THE ELECTRIC CAR follows four entrepreneurs over the course of three years within these companies battling from the inside of the industry for change. Tesla CEO Elon Musk puts his personal fortune on the line. Bob Lutz, GM's Vice Chair, stakes the entire brand on the very technology it once tried to kill. Nissan's CEO, Carlos Ghosn, bets the farm on a car almost no one believes can happen. And Greg 'Gadget' Abbott, like thousands of other car converters around the world, sets out to prove you can do it yourself.

The free screending of REVENGE OF THE ELECTRIC CAR will be followed by an open discussion, with special guests Dr. Steven Williams, electrical engineering program director and professor at the Milwaukee School of Engineering, and Steve Herro from the Automobile Dealers Association of Mega Milwaukee, Inc. MPTV Community Cinema will be held at Discovery World's Innovation Theater, located at 500 N. Harbor Drive, Milwaukee. This event is free and open to the public, but space is limited and offered on a first-come, first-served basis.

About MPTV
Milwaukee Public Television (MPTV) is southeastern Wisconsin's premier non-commercial media organization. MPTV consists of two traditional television stations, WMVS and WMVT, and seven additional digital television services. The MPTV stations are the area's only over-the-air source for PBS and other national public television programs, and also offer a diverse schedule of their own award-winning local series and specials. The station is watched by over 900,000 viewers each week throughout southeastern Wisconsin and northern Illinois.
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Erin Eaton, Publicist/Grant Writer
P: (414) 297-8229

Darlyne Haertlein, Manager-Community Relations
P: (414) 297-7518