Press Releases

Great TV Auction Plans Treasure Hunt

April 11, 2012

Tables of treasures filled with donations from area communities and neighborhoods will be among the thousands of items available for bid at the 2012 Great TV Auction on Milwaukee Public Television (MPTV 10 HD) April 27-May 5.

The live auction begins at 5 p.m. Friday, April 27, and airs daily from 1 p.m. to midnight through Saturday, May 5.

The goal of the on-air auction, now in its 44th year, is to raise more than $1 million for Milwaukee Public Television in the nine-day, televised event. Proceeds from the fundraiser support 10 minutes of every hour of programming such as NOVA, SESAME STREET and GREAT PERFORMANCES.

This year's auction, titled "The Great Treasure Hunt," will seek donations from area communities. Special tables highlighting their contributions will be displayed during the on-air event, according to auction director Sharon Fischer-Toerpe. To participate in a community table, call 262-781-4998.

Television viewers across southeastern Wisconsin and northern Illinois bid for Great TV Auction items by telephone. Online bids on major gift items can be placed in advance of the auction by visiting and clicking on the preview & bid button. The auction also will be streamed live at

Merchandise available for bid includes a $7,000 ruby and diamond bracelet, a diamond cluster ring and a many other pieces of jewelry, an Aaron Rodgers signed football helmet, a print of the Packers' Super Bowl team by artist Andy Goralski, a $3,500 Caribbean Beaches Resort package, a metal palm tree sculpture, and tickets to a "beer pairing" dinner.

Artwork from six featured artists who have created pieces for this year's Channel 10 Great TV Auction also will be offered. The work of Jennifer and Jeff Baillies of Oregon, Connie Glowacki of Janesville, Frank Mittelstadt of Beaver Dam, Kitty Sturrock of Mequon, and Chuck Weber of the Town of Delafield will be showcased. Weber has created "Ryan Braun - MVP," a composite portrait of the Milwaukee Brewers left fielder and his spectacular MVP season.

The winning pieces in MPTV's Woodworking/Woodcarving Contest, including a Madonna, a cutting board and a birdhouse, along with other entries, also will be auctioned.

Viewers also will have the opportunity to buy original art work, antiques, sports memorabilia, furniture, dinners at local restaurants, pet supplies, tools, oriental rugs, travel and lodging, and much more. Last year, individuals, businesses and local artists donated more than 18,000 items to the auction.

For more information, visit or call 262-781-4998.

MPTV is a community-supported service of Milwaukee Area Technical College. Since its inception, MPTV has inspired, entertained, and made an impact on the residents of southeastern Wisconsin. Today, MPTV offers viewers a family of 10 digital channels, a full-service website, locally produced programming, outreach services for all ages, and numerous support opportunities. For more information, visit us at

Kay Tierney

Darlyne Haertlein