Press Releases

Great TV Auction Tops $1 Million for 24th Year

May 10, 2012

Milwaukee, WI--Milwaukee Public Television's 2012 Great TV Auction earned $1,039,362 during its 44th annual run April 27-May 5. The final figure surpassed the $1 million mark for the 24th consecutive year.

The live, televised event is a major fundraiser for MPTV, supporting 10 minutes of every hour of programming. The auction aired from its headquarters at 12560 W. Townsend St., Brookfield, where approximately 2,000 volunteers worked for months to make it a success. More than 17,000 items were sold on the air this year during the nine-day event.

"We are very grateful to all of the donors, buyers and volunteers," said auction director Sharon Fischer-Toerpe. "It was a tremendous effort with wonderful results." Bidders who have not yet picked up their items can call 262-781-4998 to make arrangements.

MPTV is a community-supported service of Milwaukee Area Technical College. Since its inception, MPTV has inspired, entertained, and made an impact on the residents of southeastern Wisconsin. Today, MPTV offers viewers a family of 10 digital channels, a full-service website, locally produced programming, outreach services for all ages, and numerous support opportunities. For more information, visit us at

Kay Tierney

Darlyne Haertlein
May10, 2012