The rich architecture and history of Wisconsin breweries and bars are showcased. The film also explores the rise of breweries, the effects of temperance and Prohibition, and attitudes about gender, ethnicity, and morality. It traces the development of the mega breweries, dominance of the giants, and the emergence of microbreweries in Wisconsin. Seventy featured taverns and breweries represent diverse architectural styles, from the open-air Tom's Burned Down Cafe on Madeline Island to the Art Moderne Casino in La Crosse, and from Club 10, a 1930s roadhouse in Stevens Point, to the well-known Wolski's Tavern in Milwaukee.
10.1 and 36.2