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Milwaukee Water Summit IV - Part 3

July 19, 2012

From the Carbon Footprint to the Blue Footprint™ Dr. Robert C. Wilkinson, Lecturer in the Environmental Studies Program and Adjunct Associate Professor at the Bren School of Environmental Science and Management at the University of California, Santa Barbara; Senior Fellow with the Rocky Mountain Institute. WATER SUMMIT IV: BLUE FOOTPRINT Carbon? Blue? What does it all mean? In a blink of an eye, the United States has turned its attention to the carbon footprint--the measure of our individual and collective impact on the environment. From electricity to heating to transportation, we now have a number on how much carbon dioxide we produce. Should there not be parallel growth in something comparable for water, perhaps an effort called a Blue Footprint? The Milwaukee Water Council's Water Summit IV will be devoted to understanding and exploring the impact of the Blue Footprint on you as a busness leader, researcher, environmentalist, elected official, student and as a person.

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